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Sector
Legal
Role
Branding
Art direction
Shooting
Webdesign
Video
Client
Valeureux
BRIEF
Halfway between a law firm and a communications agency, Valeureux’s mission is to oversee collaborations between brands and talent (models, photographers, filmmakers…) through the strategic analysis of advertising collaborations, their financial and administrative supervision.
PROBLEM
Create a visual identity that could interact with the graphic codes of the fashion and creative field, while also taking a corporate approach towards brands’ legal departments.
Solution
Creation of an identity that uses the same graphic codes as fashion brands aiming at positioning itself as their equal and trusted partner by adopting a minimal approach.
UPAL (Project not accepted)
Un Pas Après L’Autre is a professional coaching consultancy built on the conviction that any process of self-questioning and change must be built step by step. This gradual approach allows to bring personal projects into life while respecting the paces/times and needs of each single individual.
Real Estate Agency Pont de Saint Cloud (paris)
Creation of a visual identity for a real estate agency that aims to distinguish itself through its expertise in the different neighborhoods of Saint Cloud, and thus become the reference in the area.
