Menu
Menu
Sector
Wine & Spirits
Role
Branding
Art Direction
Packaging
Client
Domaine Laguille
BRIEF
A native of Gasccony, d’Artagnan the famous Musketeer is the emblem of the Bas-Armagnac region. Domaine Laguille pays tribute to him with a limited-edition Armagnac.
PROBLEM
Representing the terroir with modernity to create this Armagnac for tasting, but also a spirit for creating original cocktails.
Solution
Creation of a label using the graphic codes of an ID card to highlight the character’s personality. Graphic play mixing traditional and anachronistic codes.
Nespresso / Agency futurebrand paris
Nespresso is redesigning the graphic line of all its packaging to create an overall collection. A graphic proposal in which the logo disappears (swelling varnish), allowing the object to come to the fore as a revelation. Project in competition – Proposal selected.
institut lyfe
(ex-Institut Paul bocuse) / AgencY cba paris
Creation of an Instagram editorial line to communicate the school’s different pillars: each of them is represented by a specific graphic treatment while maintaining overall consistency.
